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Hot Stone is an ancient cooking technique used ~790,000 years ago to heat food by directly exposing it to flame, reducing the likelihood of burning, and allowing the construction of stews and soups. The old story about Stone Soup, a glorious racket was created by placing stones in hot water and inviting guests to contribute vegetables and bones.

The Hot Stone logo is inspired by the restaurant name and concept, combining a wordmark and letter mark. A warm reddish stone associated with a fully customized English font flavored by the Japanese writing style.

Heat

Beauty

Steam

The marketing materials can use multiple themes inspired by the historical Japanese culture injected in the hot stone central theme to create an inspirational variation of attractive themes along with the brand.

The Japanese culture drives architecture design in a new manner of expression. Utilizing conspicuous, shapely red stones and rock gardens and transparent screens bearing traditional Jabannes ink paintings, a richly layered spatial relationship is established.